LinkedIn Profile Writing

Make your LinkedIn Profile work for you

Writing about yourself can be one of the hardest things to do…but an effective LinkedIn profile needs to describe who YOU are, not just act like a resumé.

With a background in marketing and writing for business, I approach LinkedIn profiles with your target audience/clients in mind. I have been trained in writing LinkedIn profiles by an expert in the field of Personal Branding and LinkedIn for Lead Generation.

Part of the process involves discussing what you hope to achieve in the next 12 months, so I can position you accordingly. Where possible, I also include elements of social proof and a snapshot of you as a person, rather than just words on a screen.

I also include relevant keywords so you appear in searches, and optimise your headline and profile display for those who view your profile.


I love writing LinkedIn profiles, because it allows me to interview inspirational people who are driven by a desire to improve the lives of others and the world we live in.

But I also manage a busy Facebook Ads agency, so I don’t often have the time to take on new LinkedIn profile clients.

Tip: I might make an exception to squeeze you in if you have a particularly interesting story (e.g. survived a grizzly bear attack), or are on a mission to dramatically change people’s lives through the work you do.


+ One-hour interview via phone or video-conference.

+ Written profile draft in Word within 2 weeks for your approval.

+ Two rounds of revisions/rewrites.

+ Keyword research to improve your profile search results, both on LinkedIn and Google.

+ Advice on the type of profile and cover images to use on your profile.

+ Hand-holding or upload of your profile content to ensure correct display formatting.

+ Tips to use LinkedIn to its fullest potential.

INVESTMENT: $1,100 AUD (incl GST)

To learn more and see if we’re a good fit (pending my availability), get in touch today.